'China poised to become a leading 5G market'

China to
lead in 5G 

Deloitte offers
research, insight.

Monday, Mar 25th

Telkom appoints Enzo Scarcella as CMO

fixedlinetelone

South African fixed line provider, Telkom, has appointed Enzo Scarcella as the company’s new chief marketing officer.

Scarcella, a former managing executive at Vodacom, is expected to join the Telkom team at the end of January 2014.

Telkom group chief executive officer Sipho Maseko said, “This appointment gives further impetus to our effort of renewing the top leadership team. In the near future we will have a capable and dedicated team in place to plan and guide Telkom’s transformation.”

“The priorities we have set ourselves require us to attain the highest level of proficiency in actions such as investing in and repositioning the brand, shaping the company’s public profile, understanding customer needs and responding to changing customer behaviours,” he explained.

Scarcella spent five years in the US where he completed his education, and graduated with a BA Hons from Harvard University. He also has a diploma in marketing from the Kellogg School of Business in Chicago.

He has 18 years worth of experience and has held management positions at some of the country’s biggest brands, including Castle Lager, M-Net and Edgars.

Speaking about his appointment Scarcella said, “I have watched with keen interest the changes at Telkom over the past few months and I look forward to now being a part of the company’s transformation journey. The Telkom brand holds great promise and I am committed to bringing out the best that it has to offer.”

Maseko concluded, “The experience and skills Enzo brings to Telkom will not only boost our marketing capability, but will enhance our capacity to continuously develop our prowess in this critical area of the business.”

ALSO ON ITWEB AFRICA

Namibia's telecommunications 'ripe for an overhaul' says Solid Systems Global Published on 12 March 2019

Multi-vendor enterprise equipment service provider looking to help local business balance IT tech refresh requirements.

World's biggest Web host GoDaddy descends on SA Published on 13 March 2019

The Arizona-headquartered company officially launches in SA, and will take on the likes of Afrihost and MWeb.

How the Twoobii solution enables telephony services Published on 18 March 2019

The Twoobii solution was also specifically engineered to support the implementation of IP telephony services using VoIP technology. Q-KON offers a brief outline of what is required to implement the solution.

Sage 300 manufacturing solution for Geiger & Klotzbucher Published on 12 March 2019

Geiger & Klotzbucher contacted AWCape to re-deploy Sage 300cloud, with successful end-result.